Our local neighbors Ocean Spray and their farm families harvested the world's first pink cranberry crop in partnership with the National Breast Cancer Foundation.

October is National Breast Cancer Awareness Month, which brings attention to the most common global cancer in women. In support of breast cancer awareness, Ocean Spray has launched the label's new Pink Cranberry Juice Drinks series, with five percent of its sales going towards the National Breast Cancer Foundation. If you haven't tasted the Pink Cranberry or Pink Lite Cranberry juice yet, both are crisp and refreshing.

By purchasing Pink or Pink Lite Cranberry Juice Drink, you'll be helping to donate and paying it forward for those in need of breast cancer support.

Contrary to popular belief, not all cranberries are red. White cranberries are picked a few weeks earlier and some cranberries, depending on the amount of sun exposure and temperature, remain pink. Ocean Spray is an agricultural cooperative owned by more than 700 cranberry farm families, some local, with more than 2,000 employees nationwide.

Ocean Spray formed in 1930 in Hanson, Massachusetts when three cranberry farmers got together to expand their product. A.D. Makepeace, one of the original founders of Ocean Spray, has been in continual operation since the late 19th century and is currently the world's largest grower of cranberries. It's a good feeling that the SouthCoast is home to Ocean Spray, and all the good they do through their products and philanthropy.

Phil Paleologos is the host of The Phil Paleologos Show on 1420 WBSM New Bedford. He can be heard weekdays from 6 a.m. to 10 a.m. Contact him at phil@wbsm.com and follow him on Twitter @PhilPaleologos. The opinions expressed in this commentary are solely those of the author.

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