The Bill Belichick we once loved and cheered for is now doing some cheering of his own.

The former New England Patriots coach was spotted recently in his new home of North Carolina, cheering on some cheerleaders. I know, that's a lot of cheer, especially when Belichick looked less-than-cheerful about being there.

His girlfriend Jordon Hudson is a member of Code Black, a coed adult cheer team that performed at the Cheer Extreme All Stars X Evolution exhibition over the weekend.

Jordon Hudson Cheerleading

Hudson, an alum of Bridgewater State University, is no stranger to competition. She was a member of the National Champion BSU cheer squad throughout her time on campus.

 

READ MORE: Massachusetts Billionaire Gives Bridgewater State Grads Surprise Money

In a recent post by X user Adam Kessel, Hudson can be seen waiting with her Code Black teammates, dressed in their signature sparkle with a high ponytail and all.

Nearby, an overly enthusiastic (sarcasm) Bill Belichick was spotted in attendance.

READ MORE: How Jordon Hudson Handled Being Targeted By Bill Belichick's Ex and Nantucket's 'Mean Girls'

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Belichick’s Tough Season With the Tar Heels

The exhibition, held Sunday, November 16, 2025, came just one day after Belichick's Tar Heels lost to Wake Forest 28-12 on UNC's home turf, Allegacy Federal Credit Union Stadium.

Belichick's days of having a winning football team may be nearing the end. All eyes were on Belichick when he arrived in North Carolina, though not many remain.

READ MORE: Marion's Tabor Academy Gets Recruiting Visit From Bill Belichick

From NFL Dominance to College Challenges

Belichick has gone from an eight-time Super Bowl champ to a college football coach with a 4-6 record. It took some scrolling to find the Tar Heels towards the bottom of the list, ranked 13th overall in the Atlantic Coast Conference (ACC).

However, Belichick's teams have been known to surprise many, resulting in plenty of comeback wins over the years.

So Bill, maybe you just need to take a lesson from your girlfriend's playbook and be aggressive. B-E aggressive.

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