World Cup Finals Does Well In Ratings
The Nielsen company said Monday that 26.5 million people in the U.S. watched the World Cup final that Germany won over Argentina 1-0 a day earlier, setting a U.S viewership record for soccer.
Of those viewers, 17.3 million watched on ABC and 9.2 million on Spanish-language Univision.
The average viewership for all 64 World cup matches was up 39 percent over 2010 on ESPN and sister station ABC, and up 34 percent on Univision.
Also announced yesterday was that the month-long World Cup was responsible for more than 3 billion interactions on Facebook and 672 million messages on Twitter.